Silent lies
A 24/7 toll-free line means someone will answer the phone.
A nearby sales office means nearby service.
That person you are paying to look after your interests is.
Big discounts translate to big savings.
The person presenting has a depth of knowledge beyond the PowerPoint slides.
Those references listed are actually positive references.
Saying "we can do that" is the same as "we have done that".
"Local management" means local decision making.
I'll add the concept of silent lies to my list of words that just don't mean as much as they used to: sale, urgent, important and Breaking News.
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Good list.
One more: The contract they're presenting contains the promises they've been making.
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Excellent addition. . .and from an attorney no less.
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